Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600
Nebulas is a next generation public blockchain, aiming for a continuously improving ecosystem. Based on its blockchain valuation mechanism, Nebulas proposes future-oriented incentive and consensus systems, and the ability to self-evolve without forking. Many in the crypto community are referring to Nebulas as “the new Google”. While the two are similar in a sense, they hold different use cases. Google is intended for day to day internet information searches, while Nebulas focuses on searches among decentralized applications (DApps), smart contracts, and user’s blockchain assets. Nebulas is being built on a decentralized search framework with open-source algorithms, verifiable computing, and distributed data stores.” Nebulas has three core features of its tech such as Nebulas Rank (NR), it is an Open source, core ranking algorithm based on “liquidity, propagation of users’ assets, and the interactivity between users.” and Nebulas Force (NF): “Nebulas Force (NF) provides the Nebulas blockchain & its distributed applications built on top, the capability to self-evolve”. Nebulas’s official website shows an international team of 14 core members, including Hitters Xu, founder and CEO of Nebulas (who also happens to be the founder of AntShares, now known as NEO). Xu is considered a pioneer in the blockchain industry, founding BitsClub (the very first Blockchain/Bitcoin community in China) in 2013 as well as popular ICO platform ICO 365. He also founded the crypto funds firm, FBG capital. On top of that, he directed an Alibaba financial arm (Ant Financial’s Blockchain Platform) and aided Google’s Search & Anti-Fraud team.