FunFair is an Ethereum-based platform for online casino gaming. Targeting the $47B online gambling market, FunFair isn’t actually a casino. Instead, the underlying gaming technology is licensed out to casinos and other gambling platforms. The FunFair team is attempting to solve some of the biggest problems online casinos face: slow performance, high operating costs, and lack of user trust. Through the use of blockchain technology and Fate Channels, an in-house built version of state channels, the products they license have the potential fix all of them. FUN is an ERC-20 token that you use in every part of the FunFair platform. It’s the only token accepted for in-game credits, how game creators in the marketplace are paid, what casinos must pay their licensing with and receive revenues in, and all fees on the platform must be paid in FUN. A total of 11,000,000,000 FUN tokens were created on June 22, 2017, and no more will be created. With a fixed supply, the token is deflationary and should experience sharp increases in price over time as demand for it increases. Furthermore, the FUN that’s paid as fees will be burned for the first two years which should further drive price upwards. Casinos can also stake the FUN tokens in their bankrolls to receive additional dividends. The 30+ person FunFair team is based out of London and is led by Jez San, OBE. San’s entire career has revolved around entrepreneurship and the computer gaming industry. He founded Argonaut Software as a teen and created the first chip to power 3D games like Star Fox and Harry Potter. Rounding out his resume, San also founded the 3D online poker room, PKR, and is an investor in one of the world’s leading cryptocurrency exchanges, Kraken. Other members of the team are just as impressive. Jeremy Longley, founder and CTO, co-founded PKR with San and has over 15 years of experience managing development teams. FunFair COO, David Greyling, was previously the International Director of William Hill – a worldwide betting and gaming company. FunFair is attempting to enter the gigantic online gaming market by providing a solution that’s unique to the blockchain industry. Instead of acting as a casino, the company is licensing out their technology to other casinos which helps to mitigate their liability and risk. The project already has a working product and plans to launch early this year. With the wealth of experience that the team has in the gaming space, it’s hard to see this project failing. If FunFair can overcome the market domination of current incumbents using traditional technology, blockchain-based casino games could be the new industry paradigm.
Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.