AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.
Aion is a revolutionary multi-tier blockchain platform that has been created to solve the pressing issue of limited operability between existing blockchains while still remaining capable of handling its own applications. It supports custom blockchain architectures, and it provides cross-chain interoperability. The Aion project comes at a very appropriate period, in a time where there’s an ever-growing number of blockchains.Thus, interoperability is more important now that it ever has been. Interoperability will expand the horizons of multiple other blockchain platforms, not to mention those of enterprise-oriented companies. The project is led by Matthew Spoke, the CEO of Nuco and board member on the EEA. Other big names include Jin Tu, Nuco’s CTO, who has more than 15 years of experience in enterprise engineering and more than four years in the blockchain industry, and Peter Vessenes who has co-founded the Bitcoin Foundation. The token is the blockchain’s power-source. It’s used for securing the network, for creating new blockchains, as well as for monetizing inter-chain bridges. AION token is actually an ERC-20 token. In fact, the token is first offered as an ERC-20 token on the Ethereum blockchain, and only then it can be changed to the official AION network token. When that happens, the token can freely stream between two blockchains. The best thing about this is that investors are not required to change their Aion Ethereum token (ERC-20) for the Aion-1 token, as they will always be interchangeable. In order to buy AION, you will need to first purchase another cryptocurrency, preferably Bitcoin or Ethereum. Fortunately, AION is supported by some very popular crypto exchanges out there such as BitForex, Binance, Ethfinex, Liqui, and Bancor Network. There's a good chance that Aion, with its unique approach of solving interoperability issues, will become somewhat of a necessity for the cryptosphere in the following period.