AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.
The gene source chain system will create the world's first distributed storage network public chain system that provides genetic data and individual health data. Health and medical providers, including chronic disease management agencies and health counseling providers, can use the Gene Source Chain System to create DApps. These applications will provide users with personalized and accurate health services based on genome and health data, subject to user consent. As a proof of concept, the Gene Source Chain Foundation will also support the creation of a gamified health DApp to help build the ecosystem.