AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.
MARK.SPACE is an open-source platform for the creation of 3D/VR/AR-compatible spaces and objects of any purpose, as well as their quick launch and integration into a unique ecosystem. The platform supports a crypto economy and is powered by Blockchain. MARK.SPACE supports all Internet browsers (preferably Chrome) and, at the same time, is compatible with CardBoard, Oculus and HTC Vive. A desktop PC or tablet is all that is needed to create a state-of-the-art VR store, office, community or other space for business or entertainment. The MARK.SPACE universe consists of multiple VR spaces (units), in which each unit can be linked directly to its own top-level domain. The property right to the units is guaranteed by recording all transactions involving units (creation, sale, purchase or rental) on the Blockchain. All unit owners may buy, sell or rent their units to others using smart contracts. MARK.SPACE has an internal currency - the MARK token (MRK), which is a utility token (not a paper bond), allowing all users to sell and buy VR spaces and objects, consume various goods and use services, pay salaries to their employees and to buy ads to promote their businesses through the MARK.SPACE platform. GPU-miners who will be rendering VR spaces and objects for the platform’s users will also receive rewards in MRK tokens (Proof of Work (PoW) Concept).