Aragon is a decentralized app (dApp) on the Ethereum blockchain that allows anyone to create and manage a decentralized organization. The Aragon project is open source and led by the Aragon Foundation. It also includes a token, ANT, that grants voting rights to make decisions about the direction of future development. Eventually, Aragon hopes to be a fully decentralized autonomous organization and dApp that’s a neutral jurisdiction for anyone to create an organization on the blockchain. In the early days of development, the project is relying on the nonprofit Aragon Foundation to provide direction and support as the project gets off the ground. The idea, however, is to eventually dissolve, scale back, or change the nature of the Foundation as community support grows. In the future, Aragon will be entirely decentralized and community led. Holders of the ANT token will have voting rights on all issues concerning Aragon. Aragon is an open source, non-profit project. It has many contributors. It also doesn’t technically have a CEO or CTO. Instead, it has a project lead. But don’t get it twisted, the lead is essentially the CEO. uis Cuende is leading the project. In 2011, he received a “Best Underage European Programmer” award, and he’s a recipient of Forbes’ 30 under 30 recognition. He’s a young guy, but with leadership and technical chops. He has advised the Vice President of the European Commission and is an MIT Innovators Under 35 awardee. He has founded several startups and created the first Linux distribution with face login. Aragon offers several core features. It has a module for identity management and closely related modules for ownership and access control. Other modules include shareholder voting, fundraising through token generation, HR onboarding and payroll, and accounts payable/receivable. Taken together, the core functionality of Aragon covers the critical aspects of accounting, governance, and identity that make modern companies work. As you can see, these modules make up most of the administrative functions that a modern company or organization requires. It’s important to emphasize that these modules can individually be turned on and off, providing instant customization for the company’s needs. In addition, all of the code behind Aragon is open source. A company’s development team could edit them as needed to fulfill the company’s requirements. The modular design of Aragon doesn’t stop with the core modules that come standard. Just as companies can edit existing modules, they’re free to develop completely new models as well. They can also develop atop the data and structures of existing models for extended functionality. The modular nature of Aragon, combined with its open source ethos, means we could see a whole ecosystem of free to use modules that extend capacity for organizations on Aragon. Aragon explicitly has the goal of creating a digital jurisdiction. Just like countries have jurisdiction over their citizens when it comes to courts of law, Aragon wants to create the first digital court of law. This court wouldn’t operate based on country boundaries. Instead, it would help enforce digital contracts between organizations on the Aragon platform. The ANT token is the native token of Aragon and plays a critical role in the governance model and incentive structure of the platform. It represents the wealth of the decentralized economy and was initially sold during Aragon’s highly successful ICO in May 2017 that raised $24 million. Subsequently, the ANT token has come to represent a powerful share of the governance on the platform. ANT holders can vote on proposals, participate in arbitration and the decentralized court system, and help contribute to the non-profit Aragon Foundation or to research and development through the Aragon Nest program.
Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600