Ardor is the latest in the growing field of contenders for blockchain as a service (BaaS) providers. Ardor provides the blockchain infrastructure for businesses and institutions to leverage the strengths of blockchain technology without having to invest in developing custom blockchain solutions. Instead, Ardor offers a main chain that handles blockchain security and decentralization plus customizable child chains that come ready to use, right out of the box, for various business applications. The developers of Ardor are the same company behind the open source Ethereum’s ERC20 protocol to build on top of the Ethereum blockchain. They pay fees in Ether. To test Ardor’s capabilities and serve as an example of an operating child chain, the Ardor developers have created Ignis. Ignis will implement all of the customizable features that come from the Nxt code base. Essentially, Ignis will be a proof of concept and could be the first of many more child chains on the Ardor platform. The Ignis ICO recently raised $15 million in funding for development. In the future, Ardor child chains could be used to create equity trading platforms, digital file transfer services, private enterprise blockchain applications, and many more use cases. Ardor’s strengths are quick time to setup and wide customizability, making it a great option for companies looking to leverage blockchain without the resources to dedicate to custom development. Ardor has many architectural advantages. One of them and perhaps the most influential one is that it has been created using Java; one of the most widespread programming languages in the world today. This is definitely a step in the right direction seeing as it becomes ten times easier for a commercial application to succeed if the development language is one which most programmers can relate to.
The goal of APEX Network is through proprietary blockchain technology, foster deeper 1-to-1 B2C relationships, by giving enterprises newer optimized ways to approach marketing, CRM, loyalty, and customer experience, and at the same time maximizing value obtained by the consumer in all B2C interactions. The vision of APEX Network is to build stronger 1-to-1 relationships between the enterprise and consumers through proprietary blockchain technology - transforming how interactions, information, and value is exchanged throughout the B2C engagement process. APEX Network will help facilitate increased trust, privacy, and transparency for B2C interactions. It will also optimize efficiency, cost-effectiveness and help eliminate middlemen networks when necessary. Another key component to APEX Network is connectivity, in terms of both connected information as well as connected value. Information and data, when transacted using fair and transparent protocols, not only can enhance B2C interactions and experience but also can facilitate B2B data-level collaboration and exchange. Similarly, connecting and enabling the exchange of brand-assets, such as tokens and loyalty points, on a frictionless platform provides a turnkey gateway to alliances and commercial partnerships that previously require d manual arrangements. Brands and enterprises will be able to rapidly build and deploy decentralized applications for use cases across the customer lifecycle, including but not limited to marketing, CRM, customer experience optimization, loyalty, and customer insights. Chinapex (Parent company of APEX Network) happens to be in the business of data-driven customer lifecycle and journey management. Chinapex’s data management product, NEXUS has solved many of our 300+ enterprise customers’ problems surrounding integrating data across various touchpoints and data sources into unified profiles.