Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600
Metaverse is a leading public blockchain based in China. Designed to facilitate low-cost, convenient transfer of digitized personal data and assets with unprecedented security and privacy, Metaverse aims to revolutionize the way financial services and transactions are processed, and to improve outdated and inefficient identity verification services with a network of Digital Assets, Digital Identities, and Oracle intermediaries. Metaverse is an open-source public blockchain that provides digital assets, digital identities and Oracles as a foundational infrastructure for social and enterprise needs. Through Blockchain-as-a-Service (BaaS), we make convenient, secure digital financial services accessible to all applications at virtually no cost. Founded in 2016, Metaverse went live in February of 2017. We strongly believe that blockchain technology is the catalyst for a better future - the New Reality. The concept is building a network of smart properties and a decentralized exchange for a smart and secure infrastructure. It already has dApps like Supernova running on the mainnet, and cross-chain compatibility with ERC-20 tokens is right around the corner in the project’s development roadmap. Metaverse ETP is used to value or collateralize smart contracts on the Metaverse blockchain network. It’s also used to pay transaction/gas fees. ETP is generated through PoW mining. It’ll soon introduce a PoS model to the platform. Metaverse supports digital identities, assets, oracles, and exchanges, making it a versatile blockchain 3.0 solution. Its development ecosystem already has a gold-backed crypto trading app on the market. Many more are in development for release before 2020. ETP is tradeable on a wide array of crypto exchanges. Its current PoW model will soon be supplemented by a PoS hybrid.'