Basic Attention Token BAT to MCO MCO Exchange

Crypto Pair Details: BAT to MCO

Basic Attention Token BAT

Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600

MCO MCO

Crypto.com, the pioneering payments and cryptocurrency platform, seeks to accelerate the world’s transition to cryptocurrency. The MCO Token Sale was conducted in May-June 2017 and raised US$26.7 million. MCO Card is a Visa-branded debit card that draws from a cryptocurrency-funded bank account. Since it’s a Visa card, you can use your MCO Visa card just like you would any other card. The card and bank account are free for holders of cryptocurrency. In order to open an account, you simply sign up, verify your identity, and transfer any of the various accepted cryptocurrencies to your account. At this time, the Visa card is available to customers in Asia. They also have a waitlist for European customers. Customers in the United States does not have access to it at the moment. However, there are plans to change that. Solving the problem of everyday payments has the potential to be huge for cryptocurrency. However, MCO Visa card is not the only project attempting to create crypto-backed debit (or prepaid) cards. Other projects, such as TenX, are working on the same issue. All of these projects run into challenges implementing such cards in a large scale, compliant manner. Crypto.com hopes to crack the code, ultimately getting cryptocurrencies and popular payment methods to play nicely together. Crypto.com was founded in June 2016 in Switzerland and rebranded from Monaco on 6th July 2018. Their first prototype was developed in October of that year. In February of 2017, they were accepted into a Hong Kong Government backed Cyberport incubation program, where they developed their platform until they were ready to launch their token sale in 2017. The sale closed in June with $26.7 million in funding. Their app became available to pre-registered users in August 2017, followed by the official partnership with Visa in October. The team consists of seasoned veterans in the fin-tech space, most of whom have experience in Asia, where Monaco Cards have first been made available. Since MCO Visa cards are backed by cryptocurrency, they don’t have border issues like fiat currencies. As a result, you can use your card anywhere you go. The card will automatically default to the local fiat currency when you make a purchase. The low fees and exchange rates also apply in other countries. Transactions take place at the exact exchange rate that Crypto.com receives as an institutional trader. In contrast, when you use your debit card across borders with most banks, they’ll add an additional percentage to the exchange rate or include a transaction fee. Crypto.com has connections with eight of the top ten international foreign exchange banks to facilitate currency conversion. The MCO Visa card is a compelling option for anyone looking to make everyday purchases with cryptocurrency. It also makes sense for cross-border travelers. However, we can expect the rollout to take a long time and hit a lot of bumps along the way. The financial industry is highly regulated and cryptocurrency-backed payments is a complex issue, even if Crypto.com's solution seems to make it simple and user-friendly.

SOURCE: COINGECKO

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