Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600
Ripio Credit Network (RCN) is a global peer-to-peer credit network based on cosigned smart contracts that facilitates connections between lenders and borrowers across the world, on any currency. It enables people across the globe to access credit, and to provide loans. The RCN token is a typical ERC-20 token. This protocol has the smart contract technology embedded into the Ethereum blockchain which facilitates peer-to-peer lending without the hefty transaction fees that are charged in traditional banking processes. The RCN token functions at the core of the system. The inherent value of the token is directly correlated to the demand for its use in the network. Based in Argentina, Latin America, Ripio was launched at the TechCrunch Disrupt in May 2016. Sebastian Serrano, founder and CEO of the Ripio Credit Network is a technology enthusiast. He along with his team of technology experts, analysts and developers have designed an impressive concept along with the website, whitepaper and its implementation within the last 2 years. The team comprises of David Garcia (SVP & Board Member), Eugenio Cocimano (Data Scientist), Antonio Ceraso (CTO & Lead Blockchain developer) and Agustin Aguilar (Smart Contracts Developer) among many others. Ripio started off with a primary objective - to democratize the digital economy in Latin America, by offering digital payment alternatives within everyone's reach in a region where 65% remain unbanked. The smart contract is an integral part of the underlying technology of the Ripio Credit Network. It is generated by the Wallet Provider and executed when it is matched by the Credit Exchange. This smart contract contains information like the relevant credit terms, borrower obligations, events of default along with the signatures or verifications from all other agents. RCN tokens facilitate interaction with the smart contracts among different agents within the RCN. Every credit flow starts when the Borrower makes a credit request. The Borrower performs the request from its Wallet Provider, which has already integrated into the RCN protocol. Post this, the Borrower waits for an approval before any further action can be performed.