Basic Attention Token BAT to ReddCoin RDD Exchange

Crypto Pair Details: BAT to RDD

Basic Attention Token BAT

Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600

ReddCoin RDD

Released to the public in 2014, Reddcoin is a decentralized social cryptocurrency that allows anyone to instantly send & receive RDD (its native cryptocurrency) payments on social networks with no transaction fees. It’s essentially the blockchain version of Venmo, Facebook Money, or Snapchat's Snapcash, all of which allow you to easily transfer money to friends and family via their respective social media platforms. However, unlike these major social media networks that require you to use their native platform to send and receive money, Reddcoin allows you to seamlessly integrate its payment features on multiple platforms like Reddit, Facebook, Twitter, and more. Reddcoin is a social cryptocurrency that can be integrated with many different social media platforms for sending/receiving money with zero fees. It’s a peer-to-peer open-source cryptocurrency forked from Litecoin. It dedicates much of its efforts to facilitate the “tipping” of small amounts of RDD on social networks, done in a similar fashion to “liking” a post on FB. The PoSV algorithm is a new take on PoS which encourages both ownership (stake) and activity (velocity). Its tipping system has already been enabled on Twitter, Reddit, Twitch, and Justin.TV. Reddcoin was created on January 20, 2014, as a PoW cryptocurrency. On February 2, 2014, after raising $100,000 through their Initial Public Coin Offering (IPCO), Reddcoin was released to the public. On April 29, 2014, they announced that Reddcoin would transition from PoW to PoSV. In 2017, Reddcoin made an official announcement listing their team members, including developers John Nash and Leonard Simonse. In subsequent Tweets, they’ve publicly announced the additions of developers such as Bradley Ploof and James Tweeg. They’ve been active in updating the community via Twitter, but if you’d like to keep informed directly on the teams project progress, check out their GitHub or Trello (which includes the project roadmap).

SOURCE: COINGECKO

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