Blue Whale EXchange BWX to Basic Attention Token BAT Exchange

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Crypto Pair Details: BWX to BAT

Blue Whale EXchange BWX

Blue Whale Foundation, The Decentralized Ecosystem for the Self-Employed Blue Whale is set to rock the gig economy’s boat by building a decentralized ecosystem to allow freelancers and the self-employed to reap rewards and employment benefits from their contributions Against the backdrop of technological disruption and offshoring, the “gig/sharing economy” is burgeoning globally. Freelancers will make up a whopping 58% of the US workforce by 2027. Consequently, peer-to-peer booking platforms like AirBnB and Uber have seen a meteoric rise in demand accompanying these shifts in the job market. As the definition of work changes and evolves, the difficulties encountered by freelancers and part-time workers such as the lack of protection, and the insecurity of self-employment will only worsen. This not only affects the growing mass of freelancers, but also ruptures the social contract between workers and governments. Consumer protections have also weakened because of the murky legal relationship between freelancers and their host platforms. This simmering dissatisfaction has created popular backlash, as concerned governments in several countries such as France have begun to crack down on platforms like Uber and AirBnB. Despite these worrying trends, no workable remedy has been proposed - until now. The Blue Whale Foundation’s ICO is set to rock the boat of the gig/sharing economy by leveraging on blockchain as a service to provide freelancers with employment benefits such as paid-time-off, and retirement pensions traditionally available only to salaried employees.



Basic Attention Token BAT

Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600

SOURCE: COINGECKO



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