Content Neutrality Network (CNN) Platform introduces several mechanisms/protocols related to content creation, distribution, circulation and revenue share. CNN Platform combines personalized recommendation with the community votes to distribute the most relevant content to each user. CCM (Content Circulation Mechanism) is designed to stimulate seamless circulation of content among different communities. CNN is an integral and indispensable part of the CNN Platform, because in the absence of CNN, there would be no common unit of exchange to pay for these costs or provide the incentive for certain desirable behavior, thus rendering the ecosystem on the CNN Platform unsustainable.
AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.