Contentos is a decentralized global content ecosystem invested by Binance Labs (the blockchain incubator of world’s largest exchange, https://labs.binance.com), DHVC and various class-leading funds. Contentos TestNet was launched and its real-time network status can be viewed on Contentos Block Explorer (https://explorer.contentos.io). It aims to create a decentralized content ecosystem, where assets can be freely produced, authenticated, and distributed. The team consists of experts from the content industry, who have worked on top-tier consumer applications and blockchain projects. Contentos is not only a blueprint for what digital content ecosystem might look like in the future but we have multiple working use cases: Contentos is working with strategic partners, LiveMe and Cheetah Mobile, that have amassed over 60+ million monthly active users. With real-time user feedback, Contentos will become a premier blockchain project as it places the interest of users first.
AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.