The goal of APEX Network is through proprietary blockchain technology, foster deeper 1-to-1 B2C relationships, by giving enterprises newer optimized ways to approach marketing, CRM, loyalty, and customer experience, and at the same time maximizing value obtained by the consumer in all B2C interactions. The vision of APEX Network is to build stronger 1-to-1 relationships between the enterprise and consumers through proprietary blockchain technology - transforming how interactions, information, and value is exchanged throughout the B2C engagement process. APEX Network will help facilitate increased trust, privacy, and transparency for B2C interactions. It will also optimize efficiency, cost-effectiveness and help eliminate middlemen networks when necessary. Another key component to APEX Network is connectivity, in terms of both connected information as well as connected value. Information and data, when transacted using fair and transparent protocols, not only can enhance B2C interactions and experience but also can facilitate B2B data-level collaboration and exchange. Similarly, connecting and enabling the exchange of brand-assets, such as tokens and loyalty points, on a frictionless platform provides a turnkey gateway to alliances and commercial partnerships that previously require d manual arrangements. Brands and enterprises will be able to rapidly build and deploy decentralized applications for use cases across the customer lifecycle, including but not limited to marketing, CRM, customer experience optimization, loyalty, and customer insights. Chinapex (Parent company of APEX Network) happens to be in the business of data-driven customer lifecycle and journey management. Chinapex’s data management product, NEXUS has solved many of our 300+ enterprise customers’ problems surrounding integrating data across various touchpoints and data sources into unified profiles.
EtherZero, abbreviated ETZ, is a hard fork on ethereum providing no-fee, high expansibility, real-time transaction or operation feedback services. Aiming to be a general-purpose smart contract platform, ETZ helps developers set up DAPPs that not limited in finance and business scope, but those more frequently used in daily life, to popularize decentralized services to more people and industries. ETZ eliminates the gas fee system from Ethereum network core and adds a Transaction Restriction Policy Protocol layer that associates the threshold, frequency, depth, etc. of initiating transactions with the account balance to combat DDOS like attacks. In particular, ETZ also draws on DASH's two-tier network architecture built with Masternodes transaction verification network and blockchain ledger layer, and its built-in community autonomous system to provide users with real-time operation feedback and high transaction concurrency, no longer need to wait for a long transaction confirmation time. ETZ picks the proven experience of Ethereum on smart contracts, removes its less scalability gas-based fee system and designs a fully accountable trading limit and security strategy against DDOS Class attacks. The final two-tier network composed of the main node and pow consensus layer laid the foundation to achieve free of charge, high concurrency, real-time transactions, independent evolution and several other features. What does no-fee mean to DApp Dev? Taking a simple Todolist DApp as an example, its decentralized implementation can be applied to the team task decomposition process, which requires all participants in the project to know the tasks of other members. Each task is a team consensus result with demand of traceability. The application involves registration of members, additions, deletions and alterations of tasks. According to Ethereum development requirements, all of these operations require gas consumption, which is clearly unreasonable for the users of the application. While in EtherZero, the transaction initiation frequency and the execution depth of smart contracts will be positively related to the balance possessed by the account. This mechanism is similar to POS, it takes into account the fair use of bandwidth and set a relatively high capital threshold required to launch a DDOS attack by malicious attackers while providing free services. This kind of limited and cost-effective free mechanism will spread the decentralized application into the scene of life.