Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.
Bluzelle is a decentralized, scalable database service that aims to provide an effective data storage solution for the newly emerging blockchain ecosystem. It provides a solution to the scaling problems that developers of decentralized applications (dApps) face while using centralized infrastructure and traditional cloud-based databases. Bluzelle uses reliable ”swarm” technology, in which it stores tiny bits of data in groups of nodes or “swarms” which are distributed across the globe. Since this makes it independent of single data centres, Bluzelle’s scaling ability is limitless. Bluzelle adjusts the number of nodes and their location dynamically, reducing request time and improving overall performance. Bluzelle's swarm technology makes it extremely reliable as it redundantly stores pieces of data across the globe, eliminating a single point of failure. Since there are no data centres, Bluzelle’s resources are provided by network “producers”, who earn funds and pass on the savings to users. Bluzelle held an ICO from January to February 2018, selling 33% of its total supply of 500 million BLZ tokens and earning $19.5 million USD in the process. As of July 2018, Bluzelle has a circulating supply of about 183.02 million BLZ, with an individual price of $0.328 and consequently a market cap of around $60.25 million USD. The potential of an endlessly scalable storage service which is quick in its scaling, which is capable of storing any amount of data in a decentralized manner, is one that many investors may have an eye for. BLZ is still new and in its beginning stages, but its experienced team and excellent advisors work in its favour and are indicative of a bright future for the BLZ token. Investing in the token may not give high returns in a short period (since the cryptocurrency is so new and difficult to predict). So some more research is advised.