Friendz FDZ to Bancor BNT Exchange

Crypto Pair Details: FDZ to BNT

Friendz FDZ

Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.

Bancor BNT

Bancor is a blockchain protocol that allows users to convert between different tokens directly as opposed to exchanging them on cryptocurrency markets. The project offers a network, which we’ll discuss soon, that works to bring liquidity to the majority of tokens that lack a consistent supply/demand in exchanges. That network is built on smart contracts and a new class of cryptocurrencies that the team calls “Smart Tokens.” Bancor is looking to provide support to the illiquidity that currently exists within the cryptocurrency market. Illiquidity isn’t so much an issue for top coins like Bitcoin or Ethereum because there are always buyers and sellers looking to exchange those coins. It is definitely an issue, however, for the thousands of other tokens that may serve legitimate decentralized purposes but haven’t attracted enough attention in the market to be liquid. Bancor’s protocol uses smart contracts to create Smart Tokens, which serve as an alternative mechanism for trading. A key characteristic of the protocol is that it doesn’t call for an exchange of tokens with a second party, as in the case of cryptocurrency exchanges. Rather, it employs Smart Tokens to convert between different ERC-20 tokens internally. These conversions take place through the blockchain’s protocol and completely outside of cryptocurrency exchanges. Smart Tokens process token conversions internally by holding reserves of other ERC20 tokens within their Smart Contract. They can then convert back and forth between those reserves as users request it. The Bancor team consists of a core Foundation Council and their Advisory Board. The Foundation Council includes four individuals based out of Zug, Switzerland. Bernard Lietaer is a Belgian civil engineer, economist, author, and professor. Lietaer specialized in monetary systems and promotes the notion of communities creating their own local currencies. Guy Benartzi serves as co-founder and is recognized for founding the gaming company, Mytopia. Benartzi also co-founded Particle Code, a development studio based in Tel Aviv, Israel. Guido Schmitz-Krummacher is an executive of the Bancor Protocol foundation that’s involved with a variety of commercial entrepreneurial ventures in Switzerland. His involvement in the crypto space includes that of Bancor as well as an executive position in crowdfunding network, Tezos (XTZ). One of the key elements of the Bancor Network is the automated pricing. This comes from the Smart Tokens’ built-in automated market makers. These automated market makers mean that the tokens’ smart contracts always buy or sell Smart Tokens from or to any user in exchange for any connector token (as well as any token found in the network). The price comes from the Bancor Formula. This formula that is responsible for balancing a Smart Token’s demand and supply while also maintaining the ratio between the token’s total value with the connector token balances. The creator of the Smart Token configures these ratios, known as the connector weight. The creator can adjust them with the goal of decreasing or increasing the liquidity level of the token. The connector weight indicates price sensitivity, or how much sells and buys affect the price movement. Any time the prices no longer syncs with prices listed on external exchanges, the arbitrageurs will quickly balance the gaps.'

SOURCE: COINGECKO

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