GSC (Global Social Chain) is the world's first new generation of social networking chain that owns hundreds of millions of social users. This social chain is determined to use block chain technology to subvert centralized social networks such as Facebook, WeChat, etc., which plays a dual role as 'manager' and 'arbiter' simultaneously for the former social networking platforms. Social network is the most important basic measure of the Internet. It conveys the user's daily high frequency interactive behavior. However, at present, all the centralized social networking platforms, such as Facebook, Snapchat, etc., are facing many pain points. The security of users' private information cant be guaranteed; The user data can be used by the platform at any time; There is a lack of incentive as the values created within the content of the user belong, at last, to the platform; Credit system vulnerability, false information, and low social efficiency. The social network is a natural source applied to the centralized block chain technology. GSC's vision is to utilize the block chain technology to restructure the values of the next generation of social networking platforms and let the security of the private data and the digital assets become individual. Through the in-depth cooperation with the famous social networking application Mico, we have the chance to validate the solution of the block chain technology on the product matrix of Mico and made very effective progress.
Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software.' Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time: https://brave.com/coi600