Gifto as a network protocol, is a brainchild of Andy Tian, the co-founder and CEO of Asia Innovations Group (AIG). The team at AIG comprises of crypto-technology and blockchain enthusiasts. Andy saw potential in designing a decentralized network powered by the Ethereum blockchain to fix the current broken content monetization model with a better model. Most people introduced to the global content industry will identify the following problems with the current model: The Gifto network was launched in December 2017 and has been tested along with AIG’s flagship product, Uplive. Uplive is a live streaming mobile application with over 20 million users. An official Gifto report in February 2018, stated that Gifto featured in the top 10 traded cryptocurrencies by volume. The universal blockchain-based virtual gifting protocol has not only bridged the gap between content creators and the audience but has also introduced a way to acknowledge and reward the content creators. Besides monetizing decentralized content, it has revamped the modern creator-audience relationship. It has already received support from a number of large institutional investors including KPCB and Wicklow Capital. This can only be seen a positive for Gifto as it proves that the idea has been scrutinized and accepted by a fairly large number of people.
The VideoCoin Network is a decentralized video infrastructure platform redefining the process for creating, storing, and distributing digital video content. The project is led by the VideoCoin Development Association Ltd. (Cayman Islands). Powered by a large-scale, distributed video infrastructure, the VideoCoin Network will usher in 'the new cloud,' by marshaling underutilized computing resources from around the world to revolutionize video services with blockchain technology. The VideoCoin Network ecosystem will lower costs by deploying unused compute resources and peer-to-peer video distribution, enabling a new generation of applications via open APIs and open source-based development, with increased privacy using decentralized, end-to-end encryption. The VideoCoin Network is the first blockchain project to integrate a third party fiat payment processor, underpinned by a consortium of banks. The model is optimized to enhance the utility of the VID as a reputational staking token that powers the network and ensures that the most qualified network operators are serving customer needs.