Bihu consists of two main components: an identity system and a community for crypto investors. Bihu ID(bihu.com)is a self-sovereign ID system based on blockchain technology and decentralized storage. It aims to be the gate keeper for Web3.0, in order to protect users’ wealth, data and privacy. Bihu ID strives to be the 'KEY to Digital Liberty'. Bihu Community is an platform for crypto investors to share and obtain token-investment-related information. It will the first use case for Bihu ID. KEY is the utility token for both Bihu ID and Bihu Community. It is an ERC20 token on the Ethereum blockchain. KEY is used to incentivize content generation within the Bihu Community, as well as the primary method for good content discovery. KEY also is the value exchange method within the Bihu Community, such as tipping between users. Since a single Bihu ID lives on multiple blockchains, it is desired that users will be able to pay KEY for generic network fees (AKA gas). KEY also acts as the generic payment method in the Bihu ID system, for instance, to recover lost IDs.
AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.