'Kin is money for the digital world. It is an open micro-transaction platform used by millions of users across more than 50 consumer applications and services, making Kin the most used cryptocurrency by mainstream consumers. Kin can be sent anywhere in the world, instantly, and for free. Kin enters circulation via the Kin Rewards Engine, or ''KRE'', which rewards developers for getting their consumers to use Kin. Today people are using Kin to purchase a variety of digital goods and services and to support content creators. This offers developers a new business model that rewards the adoption of engaging experiences and free exchange of value between users, not harvesting their data and attention. That means users and developers are finally re-aligned, around a new economy in which those who generate value online are the focus, not big-data monopolies.'
AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.