Aave LEND to Friendz FDZ Exchange

Crypto Pair Details: LEND to FDZ

Aave LEND

Aave is a decentralized lending platform that runs on Ethereum Network which offers secure, peer-to-peer lending Smart Contracts. Aave strives to break through the traditional bank loans system with a more efficient solution. Aave also uniquely allows a borrower and a lender to decide on important loan details that can eliminate the need of a middle man. Due to the elimination of middlemen, process fee for a loan does not exist on this platform. This provide convenience to any lender and borrower to create loans on their agreed terms. Decentralized lending has fixed many issues and one of the reasons why is the transparency of loan. The Ethereum network provides a transparent ledger where all transactions are available to be inspected. Secondly, it isn’t necessary to find a trusted loan provider because all collateral which is the digital asset for loans are stored and locked in a smart contract and broadcasted on the public ethereum blockchain. It is also flexible for borrower to manage the collateral by refilling or withdrawing part of it. Borrower may make such changes when the lender is notified and aware of such movement. If the lender finds out that the action is not communicated, the lender is allowed to initiate a margin call. This year, Aave has made a major upgrades in its Q1 2018. They have deployed the new development for their peer-to-peer lending application named Alpha 0.3. The development process of Alpha 0.3 has started since the early of 2017. The new release also includes a completely new user interface which targets to lower the learning curve of user experience on the app. Furthermore, the new user interface has new sections to make lending process simpler such as including a ‘My Loan’ section, collectible badges and more. Other than that, the team is also in the process of developing more updates for the smart contracts. Hence, the team has decided to provide zero-fee lending with the use of LEND token as a medium of exchange, as an alternative to borrowing in Ethereum. The purpose of this is to provide a cross-blockchain lending currency which will prompt users to use LEND as the medium of exchange.

Friendz FDZ

Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.

SOURCE: COINGECKO

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