Aave is a decentralized lending platform that runs on Ethereum Network which offers secure, peer-to-peer lending Smart Contracts. Aave strives to break through the traditional bank loans system with a more efficient solution. Aave also uniquely allows a borrower and a lender to decide on important loan details that can eliminate the need of a middle man. Due to the elimination of middlemen, process fee for a loan does not exist on this platform. This provide convenience to any lender and borrower to create loans on their agreed terms. Decentralized lending has fixed many issues and one of the reasons why is the transparency of loan. The Ethereum network provides a transparent ledger where all transactions are available to be inspected. Secondly, it isn’t necessary to find a trusted loan provider because all collateral which is the digital asset for loans are stored and locked in a smart contract and broadcasted on the public ethereum blockchain. It is also flexible for borrower to manage the collateral by refilling or withdrawing part of it. Borrower may make such changes when the lender is notified and aware of such movement. If the lender finds out that the action is not communicated, the lender is allowed to initiate a margin call. This year, Aave has made a major upgrades in its Q1 2018. They have deployed the new development for their peer-to-peer lending application named Alpha 0.3. The development process of Alpha 0.3 has started since the early of 2017. The new release also includes a completely new user interface which targets to lower the learning curve of user experience on the app. Furthermore, the new user interface has new sections to make lending process simpler such as including a ‘My Loan’ section, collectible badges and more. Other than that, the team is also in the process of developing more updates for the smart contracts. Hence, the team has decided to provide zero-fee lending with the use of LEND token as a medium of exchange, as an alternative to borrowing in Ethereum. The purpose of this is to provide a cross-blockchain lending currency which will prompt users to use LEND as the medium of exchange.
Merculet proposes a growth methodology based on user attention: Merculet constructed Attention Value Network. This Network connects both the supply and demand sides of attention with an open protocol suite to promote a virtuous circulation of the Internet of Value. On the one hand, it provides diverse methods for user operation. On the other hand, it offers real users and business scenarios for various existing public chain projects, promoting the effective circulation of value. Attention Value Network realizes the value circulation in a distributed commercial society, brings a brand-new production relationship experience to users and entrepreneurs, and re-defines the structure of valuable user traffic. The core components of the project include: 1. User Attention Value (UAV) evaluation system: UAV System effectively evaluates user attention, completes digitalization and capitalization, and provides a proof of effective workload, that is, UAV. It established a long-lasting trust relationship between entrepreneur and user as well as a new mechanism for the community of interests; 2. Attention Incentive system: UAT (User Attention Token), Application Market of Merculet UAT Alliance Entrepreneurs can issue UAT to users based on UAV value. The UAT will be anchoring the basic MVP (Merculet Value Protocol) token, enabling the synergy and the value exchange between entrepreneurs, thus creating an era of the token, which is a means of the welfare, equity, entry admission, and identity. 3. To address the source of user attention, Merculet will provide a blockchain based Merculet Open Content Platform: Based on consensus and driven by token, it will provide a decentralized platform for the entire industry chain globally. It also dedicated to solving the problem of global content circulation brought by cultural differences.