Med Chain aims to create a new trading lifestyle of C2M through the decentralization, non-tamperable and traceability of blockchain, combined with the actual situation of the e-commerce industry, reducing the transaction cost of consumers and improving the production efficiency of manufacturers. Globalized peer-to-peer trading is integrated into every aspect of life, and everyone can trade and everything can be traded. Peer-to-peer trading lifestyle: Med Chain expects to popularize C2M trading models into people's daily lives through blockchain technology, open up trust barriers between consumers and manufacturers, reduce trust costs, and achieve peer-to-peer customized e-commerce transactions. Global e-commerce bottom-level public chain: Med Chain expects to use POS and DPOS consensus mechanism to establish a global e-commerce transaction public chain, establish a transaction credit system based on blockchain technology, product copyright traceability system, intelligent payment system, and transaction after-sales arbitration system. The open data system is open to global developers, allowing blockchain technology to serve all walks of life in e-commerce.
AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.