Nectar NEC to Friendz FDZ Exchange

Crypto Pair Details: NEC to FDZ

Nectar NEC

The Nectar token is not intended to raise funds for Ethfinex, and will not be sold through any form of crowdsale, ICO or fundraising mechanism. Instead, the Nectar token will act as a loyalty token. The NEC is designed to maintain liquidity and market efficiency through the incentivisation of platform loyalty. Users who choose to register for the scheme and take on the role of market maker on the Ethfinex platform, or using integrated decentralised exchange protocols, will automatically generate NEC’s, as a loyalty reward, and subsequently earn a stake in the future development, governance and success of the platform. NEC will adhere to the ERC20 Token Standard to ensure cross-compatibility with alternate exchange protocols interfacing with Ethfinex. This allows other protocols and exchanges to reward users for the liquidity they contribute. The fundamental purpose of the Nectar token is to reward market makers for the value they create, in turn encouraging them to maintain market thickness and minimised spreads on the platform trading pairs. Loyalty points entitle holders to loyalty rewards held in the Liquidity Token Smart Contract, which can be redeemed (in part or in whole) through the Redeem Mechanism upon request. Loyalty points can be traded on a secondary market amongst white listed Ethfinex users. If no tokens are redeemed at the end of a 28 day cycle, the total supply of NEC will grow. Ethfinex will hold an initial supply of NEC which will not grow over time — as a result, the percentage ownership will gradually decrease as new tokens are issued and redeemed. The exact governance mechanism will be particularly important in ensuring the details and implementation of the token can be refined in time for the Ethfinex launch. Defining the perfect liquidity incentive mechanism will be impossible without continuous testing and feedback in real markets, and the governance will complete the loop in allowing improvements to take place. Following community feedback, we have decided against the internal redesign of the chosen governance mechanism; instead, we will look to adopt the industry best practise. There are a number of fantastic projects in the space who are currently working on this, such as Aragon and District0x, some of whom we are in contact with, and we are eager to refine our governance model in accordance with them. Ethfinex has come out with a smart solution and is not organizing a direct ICO but I see it as an indirect one with a long-term range into the future where decentralized exchanges will be the future or crypto-economy. Ethfinex’s and Nectar’s token development will bring all the ERC20 tokens under one platform dedicated to Ethereum token economy which in itself will be a huge thing. The total initial supply of NEC is 1 billion tokens out which the current circulating supply is 500,000,000 NEC. This supply will be distributed to the team and early adopters as loyalty points and this will also keep growing every 30 days, with new tokens being created based on market maker programme.

Friendz FDZ

Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.

SOURCE: COINGECKO

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