NEO is a next generation smart economy platform (formerly Antshares) and China's first open source blockchain that was founded in 2014, is often known as the “Ethereum of China”. What is NEO? NEO uses a smart economy approach to implement its distributed network concept. Its main objective is to digitize assets using the decentralized network of blockchain technology and digital identity. Neo’s main aim is to be the distributed network for “smart economy”. As their website states: 'Digital Assets + Digital Identity + Smart Contract = Smart Economy.' Neo was developed by Shanghai-based blockchain R&D company “OnChain” and funded by two crowdsales: first crowdsale on October 2015 sold 17.5 million NEO tokens for $550,000 and the second crowdsale sold the remaining 22.5 million NEO tokens for $4.5 million. So why NEO? Asset digitization and identity on the NEO platform essentially creates a novel way for asset registration, issuance, and circulation. This means that tangible assets like real estate, company shares or even fiat money can be digitized and traded on the NEO network, thus giving rise to a whole new economy. Its digital identity system allows for integration between the platform and the real world economy. It has custom digital identity standards that enable the creation of electronic identity data for individuals, organizations and even entities. These electronic systems use multi-layered authentication models that include facial and voice recognition as well as fingerprints. All digital assets on the platform enjoy legal protection thanks to the use of digital certificates on its public blockchain. This, in turn, guarantees trust as the system offers an indelible and unalterable record of all entities’ holdings.
With the digital advertising becoming a preserve for the affluent multinationals, True Chain (TRUE) seeks to give small and medium size business a say in the industry. With so many advertisers failing to deliver on their promises, blockchain technology is set to change the entire digital advertising landscape. True Chain focusing on the opportunities in the industry and seeks to do away with irrelevant agencies and third parties who do not add any value in the entire advertising chain. To achieve their goals, the platform is utilizing decentralized applications to be utilized in the commercial real world. True Chain (TRUE) does not use middle men who are known to work in cohorts with publisher to manipulate ad clicks. Millions of dollars are lost every year through fake adverts powered by bots that do not add any value to the advertiser. With the BFT technology and smart contracts True Chain will be able to attain the highest PTS since more validators will be accommodated in the ecosystem. Advertising is performance and demand driven and calls for a platform that is transparent and affordable to small and large scale enterprises. With the increased demand for high performance commercial DApps, investors are shifting their focus to True Chain and doing away with the existing advertising system that are using bots to manipulate Ad performance outcomes. With True Chain, Transparency in the industry is critical. True Chain (TRUE) is trying to disrupt a lucrative industry and investing in the coin means better returns once the project is fully functional. You cannot go wrong the advertising industry; the opportunities are there. All these require a system that is transparent and trusted.As a DApp developer, the system gives the opportunity to work with ease through the development process. You do not have to be tech savvy to work on the True Chain ecosystem, the available tools will help you deploy and manage your Dapps. True Chain uses its native token TRUE to keep the ecosystem running. With a lot of restrictions and bans on cryptocurrency digital advertising from the mainstream media, True Chain is the only safe haven for anything crypto ad. If the current performance is anything to write home about, True Chain (TRUE) is the right coin for any DApp developer and investor to give a second thought. Advertising demands keep growing and this is the right time to get involved in True Chain. The TRUE coin price growth is unstoppable and is about to moon.