PHOENIX is the next evolution in Red Pulse, bringing forth a revolutionary new infrastructure and upgraded token (PHX). PHOENIX is both a new platform and token (PHX). We’re building on top of the original roadmap that was initially outlined in our whitepaper, adding a new cloud-based knowledge network that connects research consumers with content-producers. PHOENIX will utilize machine learning, natural language processing, and blockchain technology to power a more efficient ecosystem for matching industry experts to clients looking for insights. The PHOENIX platform is powered by a new token, PHX, which will replace our existing RPX token. PHX includes features such as Proof of Creation, Proof of Ownership, regulatory compliance, IP protection and accountability built right into the new smart contract. We will be conducting a token swap in August, so please sign up for our email list in order to get the latest updates as we release information on the upcoming token swap.
At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers.