QASH (pronounced “cash”) is the native currency for the Quoine (pronounced “coin”) which is now rebranded to Liquid. Liquid is a global cryptocurrency firm looking to solve the liquidity problems that have surfaced with crypto investments. Liquid brings liquidity to the cryptocurrency space by providing a means for you to easily buy cryptocurrency with and cash-out to fiat. Currently, each crypto exchange has its own level of liquidity that differs between the trading pairs it offers. This creates individual silos that may have great liquidity on one exchange but not on another. The Liquid platform connects these silos into one combined pool to give you the greatest liquidity possible. The Liquid World Book compiles the orders and prices from exchanges around the world into one order book for you to use. This gives any trader, no matter their location, the ability to use the fiat currency of their choice when purchasing or selling crypto. It removes the liquidity silos of separate exchanges and gives more trading power to previously underserved markets. The Prime Brokerage half of the Quoine Liquid platform basically gives you access to the features outlined in the previous World Book section. With Prime Brokerage, you have direct market access to all exchanges in the World Book without having to create an account on each individual exchange. Furthermore, Quoine has been building partnerships with a network of banks over the last several years to ensure the quick transfer of your fiat funds. QASH is an ERC20 token you use to pay for services on the Liquid platform. Beyond that, QASH holders may also receive discounts, promotional products, and ICO investment opportunities with coins that Quoine helps to launch. The team also emphasizes in their whitepaper that other organizations may use it for their own purposes similar to how some financial institutions use the Ripple XRP token. Because Quoine enters a few different financial sectors, the company has quite a few competitors. As a credit facility, the company competes with SALT. On the exchange side, there are numerous other businesses like Binance specializing in alternative coins or Gemini and Coinbase focusing on fiat to crypto conversions. Mike Kayamori (CEO) and Mario Gomez Lozada (President and CTO) founded Quoine in 2014. Kayamori was previously a Senior Vice President at SoftBank Group and was the Chief Investment Officer of Gungho Asia. Lozada was the CTO of Merrill Lynch in Japan for 11 years before taking the Chief Information Officer role at Credit Suisse Japan. Quoine is the first cryptocurrency firm in the world to be officially licensed by the Japan Financial Services Agency (FSA). The Liquid platform is actually the result of combining two previous platforms, Quoinex and Qryptos. At one time, those two trading platforms were performing over $12 billion of transactions each year.
Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.