Shift SHIFT to Friendz FDZ Exchange

Crypto Pair Details: SHIFT to FDZ

Shift SHIFT

Shift is cryptocurrency that was launched in August 2015 based on Ethereum by a group of cryptocurrency enthusiast. Shift Storage Cluster - The default state of the IPFS infrastructure is represented as a globally shared network. This can lead to problems when it comes to verifying data integrity, availability, and custom implementation details such as earning token rewards for running a storage node. For this reason, Shift runs a private swarm. The storage nodes use a custom swarm key to ensure that they can only talk to other nodes using the same key. This also prevents Shift nodes being used to host and deliver content that was added outside of the Shift network which should improve reliability and performance. In order to store data permanently, IPFS implements a concept called pinning. Pinning content means that the content will be available permanently (or until it is unpinned). By default the pinning only applies to a single peer that it is pinned to, but that means if that machine goes offline, the content can be lost. The way around this is by using an IPFS cluster: a subnet (or private net) running the IPFS daemon, containing only Shift peers. The Shift cluster runs as a wrapper around the IPFS daemon. It allows the end user to connect a group of IPFS nodes together so that content can be stored and replicated within the group. The cluster elects a leader to be in charge of keeping track of which content is available in which locations. Shift is meant to disrupt the web hosting industry. The company has created Phantom which is a decentralized app to host websites. It does so through the Shift IPFS rather than the normal way a website is hosted. By using this ‘killer dApp’, the company is of the opinion that a business gets a chance of succeeding in the current competitive world. Because Shift is an open-source platform, developers of dApps are free to use the company’s script. This is made even easier by the fact that Shift Company has used Javascript which is popular language among dApp developers. According to the company, every dApp created using the Shift script can access the IPFS cluster to store data. This will be made possible by the use of a P2P hypermedia distribution protocol, an interplanetary file system which the company created. Even though the Shift has been around since 2015, the team only released the whitepaper on March the 5th 2018. The whitepaper is a bit technical but well detailed. Remember that the crypto is built with dApps developers in mind. It might not be a very good investment opportunity for a person who doesn’t understand dApps and Javascript. But at the end of the day, it is a volatile crypto which is one of the most important features to look for as a trader.

Friendz FDZ

Friendz is a digital marketing company whose main goal is to connect brands with their target audience, taking advantage of the most powerful marketing tool ever: “word of mouth”. When we look at what the future holds for us we see global expansion, larger communities of users, more services provided and happier clients. All this made possible by the use of the blockchain technology and the adoption of Friendz Coins, the new standard currency for buying digital services and activate community of engaged users all around the world. Friendz has been actively present in the market since 2016. As of year 2018, we have offered services to more than 200 brands. Our team is composed of 35 people, with different backgrounds and skills, operating in our offices in Switzerland, Italy and Spain. Friendz app boasts over 200,000 organic users who have published well over 3,000,000 pictures in the last two years. In 2016 Friendz received €500,000 worth of financing from Triboo Group, a public company and important player in the digital marketing industry, enabling it to hit the market and create its network. At the end of 2017 revenues amounted to € 1,200,000. Roadmap 1. We plan to use blockchain technology to provide an even safer and reliable experience to our clients. Through the use of a decentralized blockchain technology that the safe transfer of funds and the completion of services will be certified. Friendz platform will become even safer and more advanced technologically thereby protecting the interest of our community and clients worldwide. 2. We plan to decentralize the digital advertising business, creating a traceable single tool that can be adopted globally to activate users and involve them in the creation of advertising campaigns. We are planning to introduce a transparent system that will track the flow of marketing spending on Friendz platform, in a totally revolutional way to digital advertising. The use of Friendz Coins will in fact provide brands with the opportunity to spread their advertising messages and to reach the friends of Friendz users in a genuine and creative way. Users will be rewarded for being active and will use the reward to purchase other services from Friendz. 3. In the long term we want to provide every online activity-as-a-service, in and beyond the world of digital marketing. The idea is to develop a platform where companies can activate large communities of users to perform various activities that will enhance their brands. Our plan is to maintain a focus on digital advertising but with an open eye on new markets and opportunities. Friendz platform will be available to any company that requires services such as validation systems, quick content generation, bug testing, market research and app review. Our clients will not only be B2C companies, but also B2B, and those coming from the blockchain industry, all with the common goal of reaching the final users. The automation of all activities will ensure that Friendz’s role becomes that of merely guaranteeing community participation and engagement in the activities proposed.

SOURCE: COINGECKO

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