TE-FOOD is a food quality and supply ecosystem for emerging markets, which integrates food supply chain companies, consumers, and authorities into one traceability solution. It starts tracking animals at the farms, collects all logistics and food quality information, and follows them through processing, distribution and sales, right to the consumers. Started in 2016, TE-FOOD serves more than 6000 business customers, and handles 400,000 transactions each day.
At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers.