With the digital advertising becoming a preserve for the affluent multinationals, True Chain (TRUE) seeks to give small and medium size business a say in the industry. With so many advertisers failing to deliver on their promises, blockchain technology is set to change the entire digital advertising landscape. True Chain focusing on the opportunities in the industry and seeks to do away with irrelevant agencies and third parties who do not add any value in the entire advertising chain. To achieve their goals, the platform is utilizing decentralized applications to be utilized in the commercial real world. True Chain (TRUE) does not use middle men who are known to work in cohorts with publisher to manipulate ad clicks. Millions of dollars are lost every year through fake adverts powered by bots that do not add any value to the advertiser. With the BFT technology and smart contracts True Chain will be able to attain the highest PTS since more validators will be accommodated in the ecosystem. Advertising is performance and demand driven and calls for a platform that is transparent and affordable to small and large scale enterprises. With the increased demand for high performance commercial DApps, investors are shifting their focus to True Chain and doing away with the existing advertising system that are using bots to manipulate Ad performance outcomes. With True Chain, Transparency in the industry is critical. True Chain (TRUE) is trying to disrupt a lucrative industry and investing in the coin means better returns once the project is fully functional. You cannot go wrong the advertising industry; the opportunities are there. All these require a system that is transparent and trusted.As a DApp developer, the system gives the opportunity to work with ease through the development process. You do not have to be tech savvy to work on the True Chain ecosystem, the available tools will help you deploy and manage your Dapps. True Chain uses its native token TRUE to keep the ecosystem running. With a lot of restrictions and bans on cryptocurrency digital advertising from the mainstream media, True Chain is the only safe haven for anything crypto ad. If the current performance is anything to write home about, True Chain (TRUE) is the right coin for any DApp developer and investor to give a second thought. Advertising demands keep growing and this is the right time to get involved in True Chain. The TRUE coin price growth is unstoppable and is about to moon.
Nxt uses the blockchain to create an entire ecosystem of decentralized features, all of which require the Nxt currency. Instead of modifying the original Bitcoin source code, as many altcoins have done, Nxt developers wrote their own code in Java from scratch. While Nxt is a public blockchain, licenses for private blockchains based on its software are also available for purchase. The developers refer to Nxt as Blockchain 2.0, providing numerous applications beyond simply keeping a public ledger of transactions. Jelurida BV took over the originally anonymously developed Nxt and now own the IP rights. Kristina Kalcheva, co-founder and legal expert of Jelurida, focuses on how to “explore the different open source licensing models and their enforceability in practice.” Currently, the main developer is an anonymous Star Trek fan, going by the name Jean-Luc Picard. While there is still the active development of Nxt, the parent company Jelurida is also working on a Nxt 2.0, known as Ardor, designed specifically to deal with scalability. Ardor will use the same blockchain technology as Nxt, combined with the idea of ‘child chains.’ According to Travin Keith, Nxt foundation Web and Marketing manager, Ardor allows for a “manageable blockchain size, which solves the problem of scalability by separating transactions and data that do not affect security from those that do, and moving all of those that don’t affect security onto child chains.” The core infrastructure of Nxt is complex. This adds risks as compared to the more lean bitcoin, but makes it easier for external services to be built on top of the blockchain. A peer-peer exchange allowing decentralized trading of shares, crypto assets. Since the blockchain is an unalterable public ledger of transactions, the Asset Exchange provides a trading record for items other than Nxt. To do this, Nxt allows the designation or ''coloring'' of a particular coin, which builds a bridge from the virtual crypto-currency world to the physical world. The ''colored coin'' can represent property, stocks/bonds, commodities, or even concepts. Arbitrary Messages enable the sending of encrypted or plain text, which can also function to send and store up to 1000 bytes of data permanently, or 42 kilobytes of data for a limited amount of time. As a result, it can be used to build file-sharing services, decentralized applications, and higher-level Nxt services. Nxt had no mining phase, all initial units were released to 73 people through a one-time fundraiser via bitcoins, after the announcement of the NXT project in the bitcointalk-forums by BCnext. Combine this with a PoS approach, and you have a situation where the big guys run the table. At one point, the Nxt community had a very public spat with Bitcoin developer Jeff Garzik. Garzik took issue with the Nxt marketing approach, its anonymous developers, and their responses to constructive criticism. Nxt responded to some of these claims, of course, but it remains one of the more controversial moments in its history. Another key problem the Nxt network ran into (like so many others) was blockchain bloat. Nodes get weighed down by the onerous task of having to store every transaction on the Nxt blockchain. This was one reason (among others) why Ardor/Ignis came into existence.'