At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers.
APIS can be thought of as a masternode mediation platform that enables a wide array of crypto enthusiasts to gain access to a two-tier incentivized network, also known as the Masternode Network. As readers may know, the term “masternodes” refers to the nodes contained in a crypto network that fulfill a specific function beyond simply relaying transactions. The most striking feature of a masternode is its ability to help investors to acquire stable profits by virtue of simply locking up their holdings in the masternode for a fixed amount of time. While this may sound like a lucrative proposition, it should be clearly understood that hosting a masternode is out of reach for the average investor since it requires a substantial amount of financial capital and technical prowess. APIS, also sometimes referred to as APIS Core, has been designed atop the Ethereum public blockchain and serves as a masternode mediation platform that aims to help individual and corporate investors utilize their assets with desired masternodes easily and effectively. The platform can be accessed via a host of digital mediums including PCs, laptops, and smartphones, allowing users to maximize their overall profits while on the move.