At the heart of Ubex’s advertising purchasing algorithms, lie neural networks that process information about each visitor to the member networks’ websites. The neural networks evaluate the interests of users, calculate the likelihood of targeted actions for all advertiser offers, and choose the most suitable advertisement. Thanks to this, member network website visitors see only those ads that are maximally confined to their interests, and which would convince them to fulfill the target action with maximum probability. Thus, Ubex maximizes the targeting of advertising and the economic efficiency for advertisers.
Trade.io uses a peer-to-peer platforms to support the trading of a wide range of assets, and will be launching our own cryptocurrency, the Trade Token, which will be available to purchase via PRE-ICO from 7 November, 2017. The Trade Token is a utility token that enables frictionless transactions of a wide range of assets on the trade.io exchange whilst also acting as a medium of exchange and a store of value that could become more valuable in line with the growth of users and increasing use of the trading platform.