Verasity VRA to AdEx ADX Exchange

Crypto Pair Details: VRA to ADX

Verasity VRA

Verasity is a disruptive video sharing platform designed to pivot the online video ecosystem by enabling a direct and transparent relationship between viewers, content creators, and advertisers. Our team has a wealth of experience across the Media and Technology sectors, holding previous leadership roles at companies including Eurosport, Sky, Joost, AOL, Turner, and Guardian. Powered by existing cutting-edge video player technology, Verasity provides a high-quality viewing experience. Verasity’s proprietary Blockchain technology (PoV™) creates a transparent economy powered by a new cryptocurrency called VERA. Our goal is to liberate creators and online publishers whilst improving the viewer experience for video. Verasity's protocols will be used across the web integrating video delivery and instant micropayments using VERA all backed with trusted and transparent Proof of View™ Blockchain technology. Key Features include: Instant Transactions – using VERA, a high-performance commercial utility token (capable of thousands of transactions per second) built within the player, disbursing payments between Creators, Viewers and Advertiser in near real-time Proof-of-View™ – Accurate, transparent and audit-able audience metrics (anti-fake-view) – patent pending technology Spark Marketplace – Smart contract based system allows Creators to fund their channel development. Users receive a portion of a channel’s revenue while they hold a live smart contract

AdEx ADX

AdEx (ADX) stands for “advertising exchange.” AdEx Coin is a blockchain-based marketplace for ads that aims to change the existing online advertising landscape and solve its major problems: ad fraud, privacy and consent to receive sponsored messages, etc. AdEx is fully transparent and built on the Ethereum Smart Contracts. AdEx is still in development, so it’s difficult to say much yet about it at this point. The original roadmap anticipated a beta release in February 2018. It remains to be seen if the team will meet that deadline. Future plans for version two of AdEx after launch focus on improving the user experience and scalability. AdEx has also expressed an interest in implementing a real-time bidding solution that could take place off-chain or on a high throughput network, like IOTA. AdEx raised $10 million in the first three hours of token sale. AdEx as a platform has room for a good amount of growth since digital advertising is a booming business anyway. But by eliminating flaws and continuing updates on its current platform, AdEx aims to stand firm in the near future.

SOURCE: COINGECKO

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