Verasity is a disruptive video sharing platform designed to pivot the online video ecosystem by enabling a direct and transparent relationship between viewers, content creators, and advertisers. Our team has a wealth of experience across the Media and Technology sectors, holding previous leadership roles at companies including Eurosport, Sky, Joost, AOL, Turner, and Guardian. Powered by existing cutting-edge video player technology, Verasity provides a high-quality viewing experience. Verasity’s proprietary Blockchain technology (PoV™) creates a transparent economy powered by a new cryptocurrency called VERA. Our goal is to liberate creators and online publishers whilst improving the viewer experience for video. Verasity's protocols will be used across the web integrating video delivery and instant micropayments using VERA all backed with trusted and transparent Proof of View™ Blockchain technology. Key Features include: Instant Transactions – using VERA, a high-performance commercial utility token (capable of thousands of transactions per second) built within the player, disbursing payments between Creators, Viewers and Advertiser in near real-time Proof-of-View™ – Accurate, transparent and audit-able audience metrics (anti-fake-view) – patent pending technology Spark Marketplace – Smart contract based system allows Creators to fund their channel development. Users receive a portion of a channel’s revenue while they hold a live smart contract
Merculet proposes a growth methodology based on user attention: Merculet constructed Attention Value Network. This Network connects both the supply and demand sides of attention with an open protocol suite to promote a virtuous circulation of the Internet of Value. On the one hand, it provides diverse methods for user operation. On the other hand, it offers real users and business scenarios for various existing public chain projects, promoting the effective circulation of value. Attention Value Network realizes the value circulation in a distributed commercial society, brings a brand-new production relationship experience to users and entrepreneurs, and re-defines the structure of valuable user traffic. The core components of the project include: 1. User Attention Value (UAV) evaluation system: UAV System effectively evaluates user attention, completes digitalization and capitalization, and provides a proof of effective workload, that is, UAV. It established a long-lasting trust relationship between entrepreneur and user as well as a new mechanism for the community of interests; 2. Attention Incentive system: UAT (User Attention Token), Application Market of Merculet UAT Alliance Entrepreneurs can issue UAT to users based on UAV value. The UAT will be anchoring the basic MVP (Merculet Value Protocol) token, enabling the synergy and the value exchange between entrepreneurs, thus creating an era of the token, which is a means of the welfare, equity, entry admission, and identity. 3. To address the source of user attention, Merculet will provide a blockchain based Merculet Open Content Platform: Based on consensus and driven by token, it will provide a decentralized platform for the entire industry chain globally. It also dedicated to solving the problem of global content circulation brought by cultural differences.